根據海外遊戲媒體PushSquare援引Circana的行業統計數據顯示，2026年6月美國遊戲市場整體進入承壓狀態，由於去年同期剛好趕上Switch 2首發創下銷量歷史紀錄，極高的對比基數直接拉低了今年的行業大盤同比表現。
Hardware - The $383 million in June 2026 hardware spending compares to $1.0 billion a year ago, the $289 million of June 2024 and June 2023's $456 million.
— Mat Piscatella (@matpiscatella.bsky.social) 2026年7月22日 晚上9:00
Hardware - Nintendo Switch 2 hardware spending was 79% below the platform’s total during its June 2025 launch month. PlayStation 5 spending fell by 19% year-on-year, while Xbox Series more than doubled.
— Mat Piscatella (@matpiscatella.bsky.social) 2026年7月22日 晚上9:00
Xbox Series had a good June in the US. Units up 86% vs last June, avg price up as well. Highest US Xbox Series units this year. Last June, Xbox Series was seeing impact of the May price increase and the Switch 2 launch. So, big % growth on a smaller base last year. Still, good month for Xbox Series.
— Mat Piscatella (@matpiscatella.bsky.social) 2026年7月22日 晚上9:10
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具體數據顯示，任天堂旗下主機的銷量同比大幅下滑79%，直接帶動整個美國遊戲市場的整體規模同比下跌21%。完成調價後的PS5也沒能實現逆勢增長，銷量同比回落20%，今年主機市場的激烈競爭環境疊加索尼近期的相關爭議事件，讓PS5的市場處境愈發嚴峻。
反觀Xbox系列主機，當月銷量實現了同比翻倍的增長，但各項核心市場數據依舊排在三大主機廠商的末位，這一波回暖勢頭還沒能改變其當前的整體市場排位。
